Brand identity
Packaging design
Point of sale

Ventory aimed to establish a strong brand identity by integrating the logo, letterhead, and packaging design. With a focus on mechanical engineering professionals, the brand sought to provide them with meticulously crafted, high-quality products.

Inspired by engineering blueprints, the design team used a functional grid system to arrange typography and graphics, reflecting the precision-driven nature of the industry. This design approach captured the essence of engineering, where things either fit perfectly or they don't, showcasing the industry's commitment to excellence.